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» Advertising and Marketing News Full Coverage Main Page
Advertising and Marketing News: Feature Articles
Monetise this
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The Economist - Thu, Feb 22, 2001
Uneasy lies the head
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The Economist - Thu, Feb 22, 2001
News.com: Innovation or Irritant?
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Online Journalism Review - Tue, Feb 13, 2001
Is the Web the Only Place to Place Newspaper Ads?
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Business Week - Thu, Feb 08, 2001
Smoking the great outdoors
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Salon - Tue, Feb 06, 2001
eToys Proves a Brand Isn't Everything
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Business Week - Fri, Feb 02, 2001
Lie back and think of profits
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The Guardian (UK) - Tue, Jan 30, 2001
Yahoo! and Pepsi: "Fusion Marketing" in Prime Time
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Business Week - Fri, Jan 26, 2001
Where the Super Bowl Ad Stakes Are Highest
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Business Week - Fri, Jan 26, 2001
Pressure is growing to ban advertising aimed at children
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The Economist - Thu, Jan 04, 2001
Stadium sponsorships: Are they worth the price?
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UpsideToday - Mon, Dec 18, 2000
Losing Their Marbles: Ad Agencies Celebrate A Year Of Targeting Kids
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Adbusters - Mon, Dec 11, 2000
The man who spent a million pounds in 100 seconds
- interview with Jonathan Glazer
The Guardian (UK) - Fri, Dec 01, 2000
EThe Internet’s chastened child
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The Economist - Fri, Nov 10, 2000
Guerrillas in our midst
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The Economist - Thu, Oct 12, 2000
Meme Warfare
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Adbusters - Tue, Oct 03, 2000
Zoom Doom
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Adbusters - Tue, Oct 03, 2000
Is Coke still it?
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The Guardian (UK) - Mon, Oct 02, 2000
The CueCat Is on the Prowl
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Business Week - Thu, Sep 28, 2000
Ad Services Aren't the Only Data Trackers
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Business Week - Fri, Sep 15, 2000
The Next Frontier for Advertisers
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Business Week - Fri, Sep 08, 2000
The tennis world's new cover boys
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Salon - Thu, Aug 10, 2000
You’re Going Too Far, Baby
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Village Voice - Wed, Aug 09, 2000
Why prancing dwarves didn't fly for Long John Silver's
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Salon - Mon, Aug 07, 2000
How U.S. stars sell Japan to the Japanese
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Salon - Thu, Jun 29, 2000
Send in the clowns
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Salon - Wed, Jun 21, 2000
The Game of the Name
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Time Magazine - Mon, Jun 05, 2000
Why are so many indie anthems ending up in commercials for luxury cars?
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Feed - Wed, May 31, 2000
Attention, Please
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Fast Company - Wed, May 17, 2000
How DoubleClick Rides the Dips
- interview with Kevin O'Connor, CEO of DoubleClick Inc.
Business Week - Tue, Apr 18, 2000
The New Ad Ventures
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Time Magazine - Mon, Mar 27, 2000
Don't shoot that iMac
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Salon - Mon, Mar 20, 2000
Media Buyers Speak
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internet.com - Mon, Feb 14, 2000
This e-mail brought to you by ... a bad idea
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Salon - Thu, Feb 03, 2000
Super Bowl ads: Winners and losers
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Salon - Tue, Feb 01, 2000
Lycos chief executive Bob Davis argues that Yahoo's single-brand strategy is the Web star's Achilles' heel
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Salon - Mon, Jan 24, 2000
See spot run
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Salon - Fri, Dec 03, 1999
The name game
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Salon - Tue, Nov 30, 1999
Life's a scream
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Salon - Wed, Nov 17, 1999
Dot-com brand-building runs wild
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Forbes - Mon, Oct 18, 1999
Rogue advertisers
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Salon - Fri, Oct 15, 1999
Why is Madison Avenue gripped by insanity?
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Salon - Tue, Sep 28, 1999
Hypnotizing slackers for Starbucks, and other visionary acts of marketing research
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Salon - Tue, Sep 28, 1999
Internet icons on parade?
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Salon - Fri, Sep 24, 1999
Net Advertising: Reports of Its Death Are Greatly Exaggerated
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Business Week - Fri, Sep 24, 1999
Welcome to the Real World
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TechWeek - Tue, Sep 07, 1999
The contrition peddlers
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Salon - Tue, Jul 20, 1999
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